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New website highlights a range of P&G beauty products.
August 2, 2011
By: TOM BRANNA
Editor
Procter & Gamble is counting on a new website to create some buzz for its brand. P&G is sponsoring DailyBuzz Style, a new website that will highlight its beauty brands Olay, Pantene and Cover Girl, according to AdAge.com. The site’s content is provided by Federated Media Publishing, which recently relaunched Makeup.com for P&G rival L’Oreal, according to Ad Age. P&G already publishes Rouge magazine and Rouge.com to support its beauty brands. The Cincinnati-based consu...
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